Coming 2018, Discovery SVX

Land Rover Dallas is excited about the recent reveal of the new Land Rover Discovery SVX. The Discovery SVX is ‘the ultimate Discovery for off-road enthusiasts seeking epic adventures.’

The Land Rover Discovery SVX was recently revealed at the Frankfurt Motor Show. It was designed by Jaguar Land Rover Special Vehicle Operations (SVO) to have ultimate all-

terrain capability. Production for the Land Rover Discovery SVX will begin in 2018 and will be the first Land Rover vehicle to be assembled at the SVO Technical Center in the United Kingdom.

The Discovery SVX will be built from Land Rover’s safe, strong, and light aluminum exterior. The Discovery has been long admired, especially since the 5th generation launched in 2016, making it the ideal vehicle for the ‘first modern Land Rover’ to be labeled with the ‘SVX badge.’

“The SVX product line give us a fantastic opportunity to deliver the ultimate Land Rover all-terrain capability in a dynamic and distinctive manner, created a rugged and versatile SUV that the whole family will love: effortless, unstoppable and connected, whatever the terrain,” Mark Stanton, Jaguar Land Rover SVO Director, said. “Discovery SVX is designed to reward off-road driving enthusiasts with the next level of all-terrain capability, without compromising comfort and practicality.”

The Discovery SVX will have Jaguar Land Rover’s 5.0 liter supercharged V8 petrol powertrain with 525 PS peak power and 625 Nm torque. It will have Hydraulic Active Roll Control, which is new to the Discovery line, and Terrain Response 2 system.

“The combination of design excellence and engineering integrity inherent in every Land Rover is the foundation of everything we do,” Gerry McGovern, Land Rover Chief Design Officer, said. “The Discovery SVX reinforces Land Rover’s unrivaled reputation for building vehicles with true all-terrain capability for customers who desire the ultimate in off-road performance.”

Interested in learning more about the Land Rover Discovery? Contact us at Land Rover Dallas! We cannot wait to hear from you!

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No Waste Left Behind, the Future in Sustainability

Unfortunately, an estimated 8 million tons of plastic are dropped into oceans every year. This takes up to 500 years to decompose and harms wildlife. Jaguar Land Rover’s commitment to sustainable living and goal of zero waste led them to take actions into their own hands. The result is a new line of surfboards, created entirely from recycled plastic.

The recycled plastic in question is actually coming from early Jaguar Land Rover vehicle design models. Polyurethane is used when Jaguar Land Rover creates a life-size clay model of a vehicle at the beginning of the design process. After being used, the polymer is usually destroyed and the clay is recycled. Jaguar Land Rover wanted to ensure they were not using any waste, so the Polyurethane that was used to create the early designs is what is being recycled into the surfboards!

Jaguar Land Rover partnered with SkunkWorks Surf Co to create the surfboards. SkunkWorks Surf Co focuses on minimizing environmental impact, the same goal Jaguar Land Rover is working towards. The surfboards were then tested by surfer Lucy Campbell, English Women’s Open Surfing Champion, off the coast of Northern Ireland.

Campbell is currently competing globally and required specific dimensions for her custom made surfboard. “It has carbon fiber rails from the nose and a carbon strip from the tail for additional strength while allowing flex to push through high-intensity maneuvers.”

“When I first heard about this project I was so excited to be a part of it,” Campbell said. “The ocean is a big part of my life so helping to raise awareness of the need to preserve it is so important to me. I didn’t know much about the car design process and it’s been fascinating to learn about how Jaguar Land Rover is giving a ‘second life’ to its materials in this way. Getting out into the water and trying the board out for the first time was awesome.”

The surfboard made its first public debut last weekend at the Jaguar Land Rover Tech Fest (a free-to-enter festival exploring the future of mobility) in London.

Interested in owning your own Land Rover? Contact us at Land Rover Dallas! We look forward to connecting with you!

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Discovery Sport Challenges Snow Tunnel

This summer has been warm for Northern Europe. So warm in fact, it has posed a training problem for Laura Kaarainen, Finnish middle distance champion, and her team of six sled dogs. Land Rover sought to remedy this and helped transport her team of huskies in a Discovery Sport to the Vesileppis Ski Tunnel in Finland to train.

The Vesileppis Ski Tunnel is 115-ft below ground level and kept at 28.4 degrees Fahrenheit. It is so cold that the tunnel is able to maintain .8 inches of snow throughout the summer. 

While Laura Kaarainen and her team practiced, Land Rover thought it would be a perfect opportunity for the Discovery Sport to be put to the test. The Discovery Sport has a 286HP Ingenium 4-cylinder power engine, Intelligent all-wheel drive technology, and Terrain Response system1 to assist it with maneuvering the ski tunnel.

“Snow is one of the most demanding surfaces drivers will encounter during winter around the world and Discovery Sport proved to be as comfortable in these conditions as the dogs,” Karl Richards, Driver and Lead Engineer for Stability Control Systems at Jaguar Land Rover said. “Land Rover’s advanced Terrain Response technology and intelligent four-wheel drive system ensure our premium compact SUV is in a class of its own when it comes to off-road driving – whether you’ve got two legs or four.”

When the “teams” set off, they went in opposite directions. The dog sled team worked through the first incline then were able to pick up speed and maintain it, usually around 22 mph. The Discovery Sport was initially blocked by some ice blocks, so the wheel articulation and traction control systems came in handy and worked superbly. The teams fought hard, but in the end the Discovery Sport came in as the winner.

Interested in learning more about the Discovery Sport? Contact us at Land Rover Dallas! We look forward to sharing our love of Land Rover with you!

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Land Rover’s Newest Partners

Land Rover Dallas is excited to announce Land Rover’s partnership with start-ups Tyfone and SIMPLENIGHT as part of the Jaguar Land Rover Tech Incubator program, located in Portland, Oregon. These two start-ups will focus on personalizing consumer experiences and data security.

The Portland Tech Incubator program first opened in January of 2016. New start-up companies that work in automotive technology, connected car technologies, or mobility apply every quarter to partner with the program for six months. The program was initially expanded from the Jaguar Land Rover Open Software Technology Center that was established in July of 2014.

During the six month period, start-up companies have access to a variety of resources, support from Jaguar Land Rover’s global engineering teams, mentorship, and a designated workspace within the Portland facilities.

“We’re excited to have Tyfone and SIMPLENIGHT join our program, as we continue to explore heightening the security of transmitted data and creating customized experiences for Jaguar Land Rover customers,” Danielle Alexander, Jaguar Land Rover Tech Incubator General Manager, said. “We’re eager to collaborate with these two companies for the next six months as we see what opportunities there might be to apply these technologies for Jaguar Land Rover consumers in the future.”

SIMPLENIGHT works as a “global distribution platform for in-destination experiences including tours, dining, shows, events, attractions, transportation, nightlife, hotels and more.” SIMPLENIGHT has more than 500,000 bookable products all over the world.

Tyfone’s patented SideCard product brings the security of credit card chips to mobile phone payments. SideCard give customers access to “the highest level of security sufficient for militias grade applications without the need for complex passwords and enrollment.”

Jaguar Land Rover is excited to partner and collaborate with Tyfone and SIMPLENIGHT over the next six months. Over the next decade The Portland Tech Incubator program plans to work with 120 start-up companies.

Interested in owning your own Land Rover, but don’t know where to start? Contact us at Land Rover Dallas! We cannot wait to assist you!

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Land Rover Awards 5 Deserving Entrepreneurs

Land Rover Dallas is proud that Land Rover has partnered with The Prince’s Countryside Fund for the fourth year to loan out a Land Rover Discovery Sport for free to five young entrepreneurs to assist them with developing their rural careers.

The Prince’s Countryside Fund was established in 2010 by HRH The Prince of Wales to “enhance the prospects of family farm businesses and the quality of rural life.”

The winners of this award were chosen based on their dedication to making a difference in their communities, their passion, and their topnotch business plans. The winners’ award of a Discovery Sport was awarded at a ceremony at Loseley Park in Surrey, United Kingdom.

In addition to receiving their Discovery Sport, the winners received training in off-road and towing to help further them in their career field. This training prepared them for every weather condition and all terrains as well as taught them about the technologies available to them through their Discovery Sport.

“These young people are great advocates of the farming industry and their passion and dedication is a pleasure to see,” Scott Dicken, Jaguar Land Rover United Kingdom Marketing Director, said. “Their entrepreneurial spirit is also showing the diverse options within farming and just how exciting and multi-dimensional a career in agriculture can be.”

The Land Rover Discovery Sport is easily the best option for rural life. It’s all-terrain abilities and performance outshine the competition. The Discovery Sport has a towing capacity of up to 4,409 lbs. When Trailer Stability Assist technology is added customers have absolute confidence in towing and maneuvering any load.

The Discovery Sport’s 4-cylinder 2.0-liter engine is made of Land Rover’s revered lightweight aluminum. The engine comes equipped with advanced turbocharging and independent variable  valve timing. This helps lower how much fuel is consumed.

Interested in learning more about the Discovery Sport? Contact us at Land Rover Dallas! We cannot wait to see you drive away in your new Land Rover!

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