Discovery Assists with Montana River Trip

Photographer, Alex Strohl, intends to make Montana his “permanent” home. Strohl is a travel and adventure photographer with nomad-like tendencies. However, Strohl and his partner, Andrea, fell in love with Montana’s natural beauty and serene winters and decided to put down some roots. A cabin built in Montana’s picturesque countryside is the perfect location for this duo to rest and relax after they come home from their adventures.

However, construction on the cabin came to a halt due to the harsh winter, so Strohl, his cousins, James Byrd and Isaac Johnston, and photographer buddy, RJ Bruni, packed up Strohl’s Land Rover Discovery Sport with the intent of paddling the North Fork of the Flathead River.

“Put simply, the Discovery Sport made the trip happen,” Strohl said. “Just getting to our departure point in peak winter weather was a challenge. The road is unpaved, not always losses and lightly traveled. It carried us with all of our gear and our canoe to the river. We forged a path through the deep snow to the edge of the river so we could unload everything near the water.”

The first day of the winter river trip ended up being more grueling than they thought. Near the beginning they ran into a logjam they had to hike around, and then an ice jam (ice spanning the entire width of the river) a few miles later. Since the first part of the river took longer than they thought, the sun set before they reached their campsite.

The second day of the winter river trip gave the adventurers a break, no ice in sight! They enjoyed a leisurely day of canoeing and lunch on the water. Finally, they paddled to the pickup spot. Andrea had the Land Rover Discovery Sport waiting to get the friends and their gear.

No doubt, this trip would not have been possible had it not been for the Land Rover Discovery Sport and its unrivaled ability to excel on all terrains.

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Jaguar Land Rover Partners with CloudCar

Jaguar Land Rover is committed to developing their vehicles with the latest technology and continuing to strive for excellence in the future. Recently, Jaguar Land Rover and Ford have been testing vehicles that can “talk” to one another.

Jaguar Land Rover hopes that by creating cars that communicate with each other, accidents will be eliminated and drive time will be cut down.

Vehicles that can “talk” to one another will be able to tell other cars their braking status, steering-wheel position, speed, which land they are in, and other data. Vehicles will be so in tune that you will not need to worry about accidents.

Over the next few years, Jaguar Land Rover plans to manufacture more than 100 vehicles to be used as research to further the technology needed for communicating cars.

One of the ways Jaguar Land Rover is moving forward with this project is by partnering with CloudCar. CloudCar is a developer of connected driver experiences, based in Palo Alto, California. The cloud services platform allows car manufacturers to use its capability by using machine-learning capabilities tied to various sensors in the car.

“This represents an important step in developing connected car technology,” Hanno Kirner, Executive Director of Corporate Strategy, Jaguar Land Rover, said. “CloudCar has been working with premium manufacturers on some of the most exciting opportunities and challenges in the fields of machine learning and infotainment. This investment is integral to Jaguar Land Rover’s vehicle technology program: but the program also presents an invaluable opportunity for other automotive manufacturers to get involved. The eventual need to integrate into the car hundreds of driver-focused global cloud services and content means this platform is an excellent example were cooperation between OEMs can improve outcomes for customers, as well as reducing costs.”

Jaguar Land Rover is planning to include the next-generation CloudCar platform in the Jaguar I-PACE, its first fully electric model.

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El Primero Velar

In celebration of the new Range Rover Velar, Swiss watchmaker, Zenith, and Land Rover have released the second product of their long-term partnership, the Zenith Chronomaster El Primero Range Rover Velar Special Edition watch.

“The Range Rover Velar brings a new dimension of modernity, elegance, and a touch of glamour to the Range Rover family,” Gerry McGovern, Land Rover Chief Design Officer, said. “The Chronomaster El Primero Range Rover Velar, created with these very same principles, comes with a bloodline like no other and is refined for every occasion. It will stir the emotions.”

The El Primero Velar has a custom ceramised aluminum case and a beat movement of 36,000 vibrations per hour. It has a 42mm case that is finished in burnished copper (another trait of the Range Rover Velar) and a brushed slate gray dial. The El Primero Velar has three chronograph sub-dials, a winding crown with two push pieces, and a date indicator at six o’clock. On the underside of the watch you will see the Range Rover and Velar names engraved.

The El Primero Velar has a new strap that was co-developed by both brands. The strap is rubber that is coated in dark gray diamond-perforated calfskin. The calfskin is the same leather that is featured in the Range Rover interiors. The clasp is triple folding in DLC-treated titanium.

“Zenith stands for art, tradition, culture, and precision timekeeping. It is essential that we preserve these qualities, as they all belong to our more than 150-year-old DNA,” Jean-Claude Biver, Zenith CEO and President of LCMH Watch Division, said. “The Chronomaster El Primero Range Rover Velar shows how both companies share a determination to find a harmonious way of connecting our tradition to the future, while showing respect for our iconic products.”

The El Primero Velar befits the Velar nameplate perfectly by utilizing the elegant simplicity, sophistication, and refinement of the new Land Rover Range Rover Velar.

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Introducing the Range Rover Velar

Land Rover is excited to announce the newest member of the Range Rover family, the Range Rover Velar! The Range Rover Velar, a mix between the Range Rover Evoque and Range Rover Sport, is a mid-size luxury SUV that sports a sleek new design, incredible capability, and all-new technology.

The purity of the Range Rover Velar’s design is unrivaled. The interior is optimized for plenty of space, and the body is constructed from a stiff and lightweight aluminum-intensive body structure. The first edition models are available in three different colors; Silicon Silver, Flux Silver, or Corris Gray. 

The Range Rover Velar also debut’s Land Rover’s new InControl infotainment system, Touch Pro Duo. The new system uses two 10-inch high-definition touch screens. This improves functionality and intuitive operation.

Additional technologies available for the Range Rover Velar are the All-wheel drive with Intelligent Driveline Dynamics, an optional active locking reaLr differential, Terrain Response, All Terrain Progress Control, Low Traction Launch, Hill Descent Control, and Gradient Release Control.

The Range Rover Velar will have the towing capacity of up to 5,500 lbs in six-cylinder models that have the Advanced Tow Assist function.

Three engines will be available for the Range Rover Velar: 180HP 2.0-liter Ingenium diesel 4-cylinder, 247HP 2.0-liter gas Ingenium 4-cylinder, and 380HP supercharged 3.0-liter gas V6 engine. All engines will have 8-speed ZF transmission and all-wheel drive standard.

The Velar First Edition will only have about 500 vehicles available in the United States and will be sold for one model year only. This model will be equipped with the 380HP 3.0-liter V6 petrol engine, full extended leather interior, copper weave carbon fiver trim finisher, Windsor leather seats finished in two tone Light Oyster/Ebony, a 1,600W Meridian Signature Sound System, and special 22-inch Split-Spoke wheels with diamond-turned finish.

The Range Rover Velar will go on sale in the United States later this year and will be priced starting at $49,900.

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Bendiksen Truly Discovers ‘Ultimate Vistas’

The “Ulimate Vistas” series by renowned photographer and native Norwegian, Jonas Bendiksen, and Land Rover finally comes to a close.

In Part 1 Bendiksen drove the Range Rover from Oslo through the Dovre Mountains. In Part 2, he drove through Trollstigen. During Part 3, Bendiksen drove through the fjords around Geiranger.

For Part 4, Bendiksen took off from Geiranger to head west.

“The nice thing about working in Norway this time of year, in the fall, is that I’ll pass through a huge variation of landscapes,” Bendiksen said. “ It’s a gorgeous time to be here now, the leaves are turning, so you have this brownish orangish mixed with green, and then the rock and then a little bit of sprinkling of white on top of the peaks.”

Before he left the area around Geiranger, Bendiksen noticed the first snow had fallen, so he drove to a look out point 1500 meters above Geiranger. It was a good thing he was driving a Range Rover because he had to take switchback road all the way up. Once up top, he was able to photograph the incredible view.

After that he headed west, stopping in Norangsfjorden to photograph a unique hotel called Hotel Union Oye.

“It’s a unique hotel because its a blend at the same time as being super super charming, and you find very few places that are like that. Each room is a exquisitely and uniquely view point.”

Once he finished photographing the hotel, he finally started towards his final destination, Alesund. 

“It’s an incredible place which lies right on the edge of the world. You stand there and look out into the boundless expanse of the Atlantic ocean.”

Once Bendiksen reached Alesund he used the network of bridges and tunnels to drive as far into the ocean as he could.

“It was amazing to be driving around there right on the edge of the Atlantic ocean. It didn’t surprise me that before I knew it, the sun was setting.”

The last thing Bendiksen wanted to do was drove to a cliff behind Alesund.

“There’s a place there you can look out over the entire city. You are looking out across the most spectacular landscape with mountains falling into the ocean all around you.”

“Having started in Oslo and traveled across country through all this amazing landscape it feels like the fitting end to the journey to end up here, looking out over one of Norway’s most spectacular urban landscapes.”

Land Rover and Bendiksen have truly found some incredible “Ultimate Vistas.”

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