This marks the first time in the APEAL study’s history that a model outside the large premium car segment has made this achievement. The 18th annual APEAL (Automotive Performance, Execution, and Layout) study, surveyed over 83,000 drivers through eight categories of vehicle performance and design, including; engine/transmission, ride, handling and braking, comfort/convenience, seats, cockpit/instrument panel, heating, ventilation and cooling, sound system; and styling/exterior. The results for each model were used to assign it an APEAL score on a 1,000-point scale.
“It’s a fantastic achievement for the fourth generation Range Rover to be ranked highest in the J.D. Power 2013 APEAL Study,” says Kim McCullough, Brand Vice President of Land Rover North America. “This underscores the investment being made to innovation and engineering across the Land Rover product portfolio and into making this vehicle the most refined, most capable Range Rover ever.”
The 2013 Range Rover that is being sold right now at Land Rover Dallas in Dallas, Texas has received over 20 awards since its debut, and has been praised throughout the automotive community as being one of the most luxurious and innovative SUVs ever produced.
We invite you to come take a test climb in the all new 2013 Range Rover today, so you can see for yourself just how capable and extraordinary this amazing vehicle is!